Alex Fein: Macroscope Consulting Network Principal
A Global Leader in Communications Strategy
The automation revolution promises great things; but there's still no substitute for human intelligence. Some things may never be quantifiable. Your organisation's outcomes will always reflect the quality of its people.
Hiving off communications from other parts of an enterprise is a recipe for PR disasters. Facts matter. That is why Macroscope leverages the epistemic heft of its global network to offer unique preventive crisis management solutions.
Macroscope Consulting Network is at the vanguard of communications strategy. We are the global leaders in novel commstech methodologies, leveraging the world's best professional, practitioner, and academic minds.
A Global Leader in Information Architecture
Without the right know how, the current global information glut means transmitting signal without noise is nearly impossible. Audiences aren't just fragmenting, they're switching off. The greatest communications challenge is being heard at all.
The Macroscope Consulting Network is much more than just a digital agency. Our expertise goes far beyond branding, web design, social media, and the latest commstech hype to bring you unparalleled cross-disciplinary information design.
Our silo-busting methodologies are unique. We understand far more than just the tools we use to communicate. Our rigour and commitment to accuracy is unparalleled, and we combine that with creativity and irreverence that deliver audiences that pay attention.
A Global Leader in Executive Epistemology
Everyone is trying to sell you something. Irrational exuberance is the product of not having the tools to discern reality from fiction. The industries we service are particularly vulnerable to hype, and Macroscope ensures your organisation doesn't fall prey to the hucksters & hustlers; and their superficially appealing claims that are fundamentally unsound.
The Macroscope Consulting Network offers the world's premier Executive Epistemology service - leveraging a multiplier effect of cross-disciplinary expertise - to get to the truth behind the hype. Why should discerning the truth of a claim be the preserve of philosophy departments? Business, government, and not-for-profits need these tools too.
Macroscope Consultants know their way around a systematic review. Whether you need a referee between Bayesians and Frequentists, or to identify problematic research methodologies underpinning false claims, there is no better protection against irrational exuberance than The Macroscope Conulting Network.
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Towards the Health Informatics Infrastructure Revolution
Crowdsourcing good data may not be as impossible as it sounds. Indeed, in 2017, my company, Macroscope Consulting Network began preliminary investigations into a joint venture with Sam Lee’s Blockchain Global. While those investigations did not yield the joint venture, we nevertheless relished the opportunity to articulate in an executive summary, our vision for an…
Patientory: The Perfect Storm of Blockchain, Business, and Bullshit
Patientory is a blockchain health informatics company whose initial coin offering (ICO) was the perfect storm of blockchain, business, and bullshit. It was a triumph of fantastical ideas over the necessary detail that would nevertheless net its creators $7.2 million in that initial offering, with the coin selling out within three days. For those unfamiliar…
Failures of Automation: Misunderstanding of the Hierarchy of Evidence
Researchers who are into blood sports would be hard pressed to find a more engaging fight than that between the Cochraneists and the Clinicians over oseltamivir (Tamiflu). The Clinicians derisively refer to the epistemic flaws of the Cochraneists as, ‘Methodolatry’. This is an allusion to the Evidence Based Medicine movement’s supposed fetishisation of the Hierarchy…
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